Clean beauty refers to personal care and beauty products that are free from toxic ingredients.
Cruelty Free - are products not tested on animals.
Vegan - Means non of the ingredients contain anything derived from animals and the product ingredients are all plant-based.
Natural - is using ingredients from nature. This does not mean it is clean or safe. For example,
Arsenic, Lead, Poison Ivy are also found in the products.
Organic - The ingredients in the product have been treated using pesticides, herbicides or growth hormones.
Green Beauty - Are products made using plant-based ingredients and meet specific eco-friendly sustainability standards.
Sustainable Beauty - All aspects of formulation and packaging adhere to specific sustainability standards. For Example, the packaging is made from post-consumer waste, is recyclable and biodegradable.